Cultural Lag Meets Cultural Isolation

In the arena of literature, a term was presented to me in the 1980’s that I had not heard: cultural lag. It is a concept that dates to the late 19th Century, if my reading of the subject has produced an accurate interpretation of the first period of study of this phenomenon. Simply put, cultural lag is the thing that happens when technology advances faster than the public or institutions are prepared to accept. What…

Continue Reading...

Your Friends Are Probably The Experts

Your friends are exactly who you should ask about building a website or doing search engine optimization, because that is their expertise. So, when you finally decide to hire a website developer, an SEO person or a company that can handle all of your media needs, you can tell them exactly what your friends, the experts, have told you. After all, why trust the people who have been doing this for a living for a…

Continue Reading...

TL;DR Underscores Affliction Of “Bullet Point Society”

We Want Speed, But Substance Gets Left Behind I must say, I was very satisfied to read a recent post┬áby Seth Godin about how the Internet has changed our willingness to commit time and resources to learning. Because so much information is available, he writes, there is an attitude taken by many alleged decision makers on the web that the longer a particular article, the less likely that article is to be well received. It…

Continue Reading...

How Analytics Tracks More Than Traffic

User Behavior Can Be Inferred From The Numbers It is interesting to track the website traffic to one of my company’s websites. The domain, turnpikeinfo.com, is a travel site that provides a host of information about the toll roads in the United States. On any given day, by reviewing the hourly traffic, you can see when the morning rush hour begins, when the lunch hour is going or when the afternoon race home gets underway….

Continue Reading...

Loon May Sound Loony, But The Implications Are Dramatic

Google is trying to increase the number of people who have Internet access with an experimental effort called “Project Loon”. The idea is to use high-altitude balloons to send and receive, as well as relay, signals that would carry data hash. It is the word, “balloon,” that provides the project a contraction that is the very namesake of the effort. Admittedly, on first read, one could easily presume loon actually referred to a crazy person,…

Continue Reading...

Should I Take The iPad?

Whether or not to take a specific tech device on a trip was once an easy dilemma to resolve. The decision invariably came back to taking every device that would fit. Of course, in the age of TSA and the post-911 security reaction, packing so much electronic hardware impels delays at the security checkpoint. Under such conditions, supreme connectivity gives way to pragmatism. I am embarking on a trip to Austin, Texas. Austin is Texas’…

Continue Reading...

Play Long, And You Will Stay In The Game

The long term matters most. Today you are up. Tomorrow they are up. The world keeps spinning. Plan to keep growing, and do not try for too quick a burst. We have a long history on our planet. Across the multitude of civilizations and cultures rising and falling, over thousands of years of businesses opening and closing, we have learned many things. One thing we have learned is that adaptation takes time, and so does…

Continue Reading...

User Experience Versus Profit Motive

How much is a user experience worth to your long-term bottom line? If your website is centered around providing information or permitting users to interact with each other, chances are UX is the most important part of the function of your site. Without the user experience and the user interaction, there is no traffic. Without traffic, there is no chance to monetize the site. In this case, the user experience is critical to the monetary…

Continue Reading...

My Life Is Not Bullet Points

Neither Is Yours! Something occurred to me a couple of weeks ago, and that is we have begun creating a world where everything is reduced to “the takeaway.” Each morning on Morning Joe, on MSNBC, they end the program with a segment called “What Have We Learned.” It sorts through all of the complexities of the world’s news and centers upon a single point or a couple of succinct items the show participants have learned….

Continue Reading...

Why Is That Icon Like That?

Do We Designers Make The GUI For The User Or To Create Art? Why are things designed the way they are designed? The question presumes we are able to fully understand the thinking of the designer. Often, we are not. Often a designer does not fully understand the thinking of the user, either. This makes designs problematic and, often, difficult or irrelevant. Knowing users’ experiences matters greatly when designing a user interface that enhances the…

Continue Reading...

Premium WordPress Themes